Silver Sneakers

Silver Sneakers is a network program of gyms and other locations that offer fitness classes to Silver Sneakers members of the ages 65+ at no cost to better their quality of life. Our challenge is to get more seniors to join the program so we created a campaign to remind them that they still can do so much more if they stay active. Don't Stop.

Print ads to be featured in magazines such as Reminisce, AARP, Active Over 50 and health magazines.
Brochure mimicking a stop sign but instead it suggested to "Don't Stop".
The brochure contains all the information needed to know about Silver Sneakers. 
This "Don't Stop Sign s are to be placed on clinics waiting rooms.  

TV Spots meant to remind our audience all the things they can still do.

Cruise senior couples dance
Cruise senior couples dance
Cruise informational Kiosk
Cruise informational Kiosk
Community Center Zumba Class event
Community Center Zumba Class event
Mall informational kiosk
Mall informational kiosk
Promotional Events
to make awareness Silver Sneakers would host events such as couple dances, Zumba classes and more on key areas where Senior citizens spend most of their time such as cruises, malls, and community centers.
School Project - In collaboration with Lexia Williams 

You may also like

Campbell's
2019
DUPLESSY FOUNDATION
2023
Google Guide
2019
HIJA DE TU MADRE
2019
Bobacup
2019
Advent Health Center Ice
2019
Les Catacombes De Paris
2019
Takis
2019
Bolt Lemonade
2019
Vivazoom
2019
↑Back to Top